Rabat: CAF said the slogan aims to honor African women as a driving force in football and beyond, describing it as a tribute to their resilience, leadership, and spirit of achievement.

According to Agence Marocaine De Presse, ‘Born Winners’ is more than a slogan-it’s a statement of identity. CAF emphasized in a press release that African women are leading the game as players, coaches, officials, fans, and media pioneers, breaking barriers and inspiring future generations.

The tournament’s message celebrates women’s instinctive drive to overcome obstacles and pursue excellence, both on and off the pitch, CAF added. The 2024 edition marks the second time Morocco hosts the competition, which features 12 national teams from across the continent.