Rabat: Morocco’s investment potential was showcased on Wednesday in Paris during the France-Morocco Economic Day, a high-level event aimed at promoting business opportunities, encouraging cross-investment, and strengthening economic cooperation between the two countries.

According to Agence Marocaine De Presse, the event was co-organized by the Paris Ile-de-France Chamber of Commerce and Industry (CCI) and the Embassy of Morocco in France. It brought together over 300 business leaders, investors, and public officials to discuss ways to deepen trade and develop partnerships in strategic sectors.

Speaking on this occasion, CCI Paris Ile-de-France President Dominique Restino described the bilateral economic relationship as strategic and called for greater innovation, internationalization, and cross-investment. Morocco’s Ambassador to France, Samira Sitail, emphasized the event’s role in reflecting the strength of bilateral ties and underscored the importance of reinforcing joint value chains and cooperation in key economic sectors.

This initiative is part of several economic conferences launched by the Paris-Ile-de-France Chamber of Commerce and Industry, with Morocco being the first country to be featured as guest of honor. The event was organized in partnership with leading institutions committed to promoting France-Morocco economic relations, notably AMDIE, the French Chamber of Commerce and Industry in Morocco (CFCIM), and Business France. It serves as a leading platform for companies on both shores of the Mediterranean.