Jorf lasfar: During a ceremony to mark the launch of the AYA industrial project in the Jorf Lasfar industrial zone (El Jadida province), ministers welcomed this major investment of MAD 480 million in the agro-industrial and biotechnology sector by the Anouar Invest group. Established on an area of 7.1 hectares, including 28,700 m² of covered space spread over three levels, the plant is expected to generate over 500 direct and indirect jobs. It has been designed as a green project, with the installation of a water treatment plant in compliance with national and international standards. The installed electrical power will be 14 MW, 40% of which to be generated by green electricity production. This will significantly reduce the carbon footprint of the AYA site.
According to Agence Marocaine De Presse, Minister of Industry and Trade Ryad Mezzour emphasized that “this project perfectly illustrates Morocco’s industrialization drive and the trust of domestic investors in the potential of our economy.” He added that the project enshrines the country’s food and industrial sovereignty while creating a new export sector in biotechnology. This initiative is part of the government’s industrial strategy, which will actively contribute to job creation, developing Moroccan talent, and positively impacting the region’s industrial fabric, thereby strengthening the local economy and territorial justice.
Minister of Agriculture, Maritime Fisheries, Rural Development, Water, and Forests Ahmed El Bouari noted that the AYA project aligns with the Green Generation Strategy, placing the agricultural sector at the heart of the country’s economic and social growth. By utilizing molasses, a by-product of the sugar industry, the project integrates complementary activities between upstream agriculture and downstream industry, contributing to added value, employment, and national food security, while promoting sustainable and inclusive development.
Minister Delegate to the Head of Government, in charge of Investment, Convergence, and Public Policy Evaluation Karim Zidane, highlighted that the project, supported under the New Investment Charter, contributes to the realization of His Majesty King Mohammed VI’s vision of food and industrial sovereignty.
Secretary of State for Foreign Trade Omar Hejira stated that the AYA project showcases Morocco’s capacity to cultivate a competitive, internationally-oriented industry. The facility’s export focus will help strengthen Morocco’s presence in global value chains and promote national expertise.