Casablanca: Morocco’s Minister of Industry and Trade Ryad Mezzour announced on Wednesday that the Foreign Trade Roadmap for the period 2025-2027 is the culmination of a comprehensive consultation process with national economic stakeholders.

According to Agence Marocaine De Presse, Mezzour elaborated during the official launch ceremony that this initiative was crafted through regional tours, meetings with federations and professionals, and an in-depth study aimed at identifying potential opportunities by market and product. The roadmap equips operators with precise tools to enhance their offerings, penetrate new markets, adapt products to specific market demands, and further refine their quality systems.

The Secretary of State for Foreign Trade, Omar Hejira, emphasized the substantial potential to boost Moroccan exports. He pointed out that Morocco has identified 22 priority countries and 200 high-potential products, with an export potential reaching 120 billion dirhams, including 12 billion in Africa. Despite an impressive increase in export figures from 185 billion dirhams in 2012 to 455 billion in 2024, Morocco’s export structure still confronts challenges such as geographical concentration, with 70% of exports going to Europe, and sectoral concentration, with 92% of exports stemming from six sectors.

Hejira also highlighted that the roadmap involves extensive consultations with national and regional economic actors, aiming to enhance awareness of export support mechanisms and adapt accompanying tools via the “One Shop Store Export” platform, which centralizes and simplifies export procedures.

The ceremony featured the signing of several agreements outlining the commitments of the involved parties, ensuring efficient and coordinated implementation of the 2025-2027 Foreign Trade Roadmap. These agreements underscore the collective resolve of public and private stakeholders to leverage foreign trade as a genuine driver of growth, employment, and Morocco’s international stature.